Miami Dade County Deploys Toilet Paper Ads to Reach "Junk Flushers"

Florida's Dade County and Miami Water and Sewer Department hired GoGORILLA to print and distribute branded rolls of toilet paper to bars and restaurants throughout the County. The toilet paper ads implore consumers to only flush toilet paper and not all the other odd items they flush which causes the county tremendous expense. Popular Florida venues were provided with the custom branded rolls as well as restroom wall posters to round out the message.