Wildposting for the NYC Seaport
To promote urban exploration of The Seaport, a historic, waterfront NYC neighborhood with dynamic culinary, entertainment and unique cultural experiences, large format Wildposters were installed at 40 locations each week for a span of 6 weeks. The posters remind visitors to “Get Lost. Find New York” at the re-envisioned Seaport, which throughout its evolution continues to thrive, both as a hub of downtown and as a beacon for NYC’s future.