Unrolling a New Level of Engagement: Guerrilla Marketing for World of Clash

As Comic Con approached, it was time to think outside the box—or in this case, the restroom. This year, we launched a quirky guerrilla marketing campaign in San Diego, CA for World of Clash that turns the mundane into the memorable: introducing World of Clash Toilet Paper Rolls! Imagine stepping into a nearby bathroom during Comic Con and discovering toilet paper rolls that feature eye-catching designs and clever World of Clash graphics. Each roll not only promoted the game but also included fun facts, QR codes linking to exclusive in-game content, and even mini challenges that players can complete for rewards. So, let’s roll out the fun and make our mark—one bathroom at a time! See more photos HERE.